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Atlan vs Informatica Intelligent Data Management Cloud (IDMC) comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Atlan
Ranking in Data Governance
13th
Ranking in Metadata Management
5th
Average Rating
8.4
Reviews Sentiment
5.8
Number of Reviews
10
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Data Governance
3rd
Ranking in Metadata Management
2nd
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
215
Ranking in other categories
Data Integration (1st), Data Quality (1st), Business Process Management (BPM) (5th), Business-to-Business Middleware (1st), API Management (9th), Cloud Data Integration (3rd), Test Data Management (2nd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Integration Platform as a Service (iPaaS) (5th), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)
 

Mindshare comparison

As of October 2026, in the Data Governance category, the mindshare of Atlan is 1.9%, down from 2.2% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 4.6%, down from 7.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
Informatica Intelligent Data Management Cloud (IDMC)4.6%
Atlan1.9%
Other93.5%
Data Governance
 

Featured Reviews

Peter Neumann - PeerSpot reviewer
IT consultant at Pathfinder
Has struggled to meet business needs but supports technical data exploration and transparency
Atlan can be improved by concentrating more on business data since it is developed from developers for developers, and it needs to be more business relevant. For instance, when re-importing data model diagrams, Atlan provides some diagram automation that is not connected to the business glossary, which I consider a significant fault. Atlan needs to improve by focusing more on the business side of data, not only on technical aspects.If you want to focus on technical considerations, it would be beneficial to have an interface with a real business data modeling tool such as Erwin or other business data tools, since data modeling is not the same as Draw.io. Additionally, Atlan can improve its workflows, which are hard to understand. Working with templates, Excel import, export, and running automations is not self-explanatory, and you always need help from Atlan support team. If business people want to use it and run their own reports, it must be easier to customize for their business needs.
RC
Contractor at Sanlam
Cloud data catalog has streamlined lineage and quality while leaving more automation to improve
I have not explored IDMC's automation capabilities driven by AI and metadata too much at the moment, but it is on the cards. We are basically creating the foundation, as the whole migration has taken place recently and it is still early days. I think Informatica Intelligent Data Management Cloud (IDMC) is evolving, and as the vendors move forward, they pick up new concepts from each other. I have seen that products leapfrog each other, and from my experience over the years, the big players tend to copy features or add enhancements based on industry trends. I feel whatever the tool does not have now, there is a feedback loop allowing us to request new features, and we continually ask for different ways to do things as we have a pipeline into the product management team. It is difficult to say what additional features I would prefer to see in the next release of IDMC. I would appreciate more automation on the lineage front, with more AI to seamlessly join independent sources and create seamless lineage between different technologies, such as from file into database A into a different database and landing up in a reporting system such as Cognos, Qlik, Qlik Sense, QlikView, or Power BI.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Atlan has positively impacted the organization since it helps in discovering already available assets, allowing for reduction of redundant ingestion of external data and reduction of time to market for any project."
"Atlas is quite intuitive."
"By switching to Atlan, we have increased our productivity and saved a lot of business time through automation."
"As a senior analytics engineer, Atlan's ability to show end-to-end data lineage is the most important feature for me."
"Overall, I rate Atlan a nine out of ten."
"The technical support services are good."
"Atlan is helpful for identifying datasets and discovering PI data, such as the classification levels of datasets (gold, silver, bronze)."
"The best feature of Atlan is its integration with communication platforms like Microsoft Teams and Slack, so business users don't have to go into a data catalog to see metadata about data assets."
"The product is scalable and excellent for enterprise-level organizations."
"I particularly value data replication and data sync jobs."
"It's good for tool management, maintaining the golden record of customer status."
"I would absolutely recommend this solution to others."
"It has all the advantages of the Cloud in that you can use it without worrying about infrastructure, upkeep, or upgrades, and Informatica is in charge of all those things."
"The most valuable feature of Informatica Axon is that it is flexible and user-friendly."
"REST API: Excellent for scripting control and reporting mechanisms"
"The solution is straightforward."
 

Cons

"One of the main areas for improvement is its governance capabilities."
"One area that could be improved is the capability to find duplicates of datasets."
"The challenge is in the lineage, where it requires improvement. Atlas needs to capture areas where organizations use less known applications."
"Customer support for Atlan is not so proactive."
"Certain UI changes could make Atlan more user-friendly."
"One of the main areas for improvement is its governance capabilities. Atlan supports only basic out-of-the-box workflows, and it becomes challenging to customize features like how data owners should approve access to data assets."
"There are some improvements. There is a feature called Playbooks, which basically allows me to automate certain activities that would otherwise be manual. It's a very interesting feature, but there is room to improve it because, depending on the task you automate, the playbooks seem to have a hard time handling the task. So, it could be improved there. Even though it's a great feature, it can evolve further."
"The product could be improved by offering scheduled email reports for managed assets."
"An area for improvement would be that the pricing model is not very visible, which makes it hard to understand how much things will cost."
"One thing Informatica could improve is the way IPUs are used. Each customer purchases a certain amount of IPUs per month, but you can use more or less than that defined quantity. The only problem is if you don't use the all your IPUs, they don't carry over into the next month. I think customers should have the ability to transfer unused IPUs into the next month or year. This improvement could help give customers more flexibility, especially since cloud solutions need flexibility in how we use and pay for them."
"Inserting the GenAI into the master data management will reduce the overall effort of operational activities."
"The solution should improve its integration."
"The initial setup is complex. It isn't easy because it needs a separate server of its own."
"Informatica Cloud Data Quality has significant room for improvement. It is not stable, and there are several issues, especially on the cloud side, unlike the on-premise version which was very stable."
"Their support should be improved. We have had some trouble with their support from time to time. Its scalability should also be improved. I would also like to have a bit more modern and friendly UI for the end-users. There should definitely be a simplified way to configure and set it up."
"We currently have issues with real-time integration."
 

Pricing and Cost Advice

"We pay per-user license. It's a different classification model than with other solutions, where they usually charge you for resources. So, that was a better model for us. And because of this difference in models or classification, it was cheaper for us to go with Atlan."
"It's offers value for money. They're more competitive with respect to pricing and offerings."
"The pricing model is something that can be improved."
"Informatica Axon is expensive."
"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"Informatica Cloud Data Quality is a costly solution."
"Our customers sometimes are able to negotiate a much better price for Informatica Cloud Data Integration based on their relationship with the vendor."
"The pricing is high compared to other tools on the market."
"I rate the product's price a seven on a scale of one to ten, where one is the cheapest and ten is the most expensive. The product is a bit expensive."
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Top Industries

By visitors reading reviews
Manufacturing Company
18%
Financial Services Firm
9%
Insurance Company
8%
Energy/Utilities Company
7%
Financial Services Firm
12%
Manufacturing Company
10%
Outsourcing Company
9%
Construction Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise1
Large Enterprise9
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise155
 

Questions from the Community

What is your experience regarding pricing and costs for Atlan?
My experience with pricing, setup cost, and licensing is that the licensing cost is a bit flexible but not affordable for smaller organizations. It might be way out of their budget, but it is very ...
What needs improvement with Atlan?
Atlan can be improved by enhancing their support process by reducing the resolution time. They have really bad and incomplete documentation, so they should work on the documentation as well, especi...
What is your primary use case for Atlan?
My main use case for Atlan is to define a flexible set of metadata, including measuring the quality of said data. Atlan is also a partner of ours, so we use it to integrate with our own tool. It al...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

No data available
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

Information Not Available
The Travel Company, Carbonite
Find out what your peers are saying about Atlan vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: October 2026.
917,433 professionals have used our research since 2012.