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Domo vs Planful comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Domo
Ranking in Business Performance Management
7th
Average Rating
7.8
Reviews Sentiment
6.5
Number of Reviews
48
Ranking in other categories
Data Integration (18th), BI (Business Intelligence) Tools (6th), Reporting (4th), Data Visualization (8th)
Planful
Ranking in Business Performance Management
14th
Average Rating
8.0
Reviews Sentiment
6.9
Number of Reviews
2
Ranking in other categories
Financial Close Software (19th)
 

Mindshare comparison

As of October 2026, in the Business Performance Management category, the mindshare of Domo is 3.1%, up from 1.9% compared to the previous year. The mindshare of Planful is 3.5%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Performance Management Mindshare Distribution
ProductMindshare (%)
Domo3.1%
Planful3.5%
Other93.4%
Business Performance Management
 

Featured Reviews

RD
Assistant Manager at a tech services company with 10,001+ employees
Have improved workflow efficiency through custom reports but encountered formatting limitations
The downsides of Domo are that we don't have a feature in the same column. When data comes in a time format, text format, and number format, we cannot segregate and create conditional formatting in that column. If in the future they develop this feature, it will benefit more users. Domo requires maintenance on my end, such as updates. I am maintaining some dashboards on a weekly basis and monthly basis daily reports. Because we need to upload in SFTP, we cannot schedule or auto-schedule due to rate purposes. We manually handle the data sets. If there were an option to reduce the cost, it would be easier to access.
reviewer1110591 - PeerSpot reviewer
Financial Planning & Analysis - Finance Manager at a engineering company with 501-1,000 employees
It has helped us speed up the turnaround time on our consolidation, and we haven't had anything come up that the program has not been able to solve
The part that we liked about Excel is that it had a better interface in terms of just graphical illustration of our results. So, if we wanted to look at our financial trends and put it into some type of graphical interface for people to look at, we still have to leverage Excel for that. The dashboards aren't as usable as maybe some of the other solutions, such as Tableau or other BI tools. The application that we use today for our BI tools is Tableau. That's how people absorb information. We don't really use the functionality or dashboards within Planful because of the robustness of Tableau. That's our single source of data. If Planful was better or more comparable in terms of features and functionality, we could probably leverage that in Planful.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has helped with productivity and efficiency, saving me an estimated 10 to 15 hours a week and enabling our team to share real-time, accurate data across the country so business decisions are made more efficiently and accurately."
"It has the best GUI. And it already has an ETL tool embedded in it..."
"My favorite feature in Domo is Beast Mode, and we have Insights; when asking insights on the right side of the dashboard, we create insights, and if I ask questions in segments, they provide more information regarding the dashboard and data set."
"We've worked with all the features of Domo. Among the most important are Pivot and Sumo Cards. We can use drill-down from the top-most level with a click, generating charts."
"On reflection, one of Domo’s strongest qualities was that the end result was extremely accessible to non-computer-literate users."
"Data is much more accessible throughout the organization."
"The data certification feature, where the admin user can put a certified stamp on a data source so that other users can know that that is the correct and accurate data flow or data source to use, is a good feature."
"Once the data source has been uploaded to Domo, making graphs is quite easy."
"Planful has probably cut our time in half, given that we can now leverage the cloud-based services to interact with our subs for getting their forecast inputs."
"I believe the ROI is very high."
"It has helped us speed up the turnaround time on our consolidation. We don't have to do reporting in Excel anymore, which has cut down on the errors and the efficiency of our close time."
 

Cons

"If your ETL runs more than 24 hours, it always fails because we are logging a lot of historical data, and there is a restriction on the amount of data (in rows) that you can run. The technical support has not found a solution for this yet."
"I would like to publish a dashboard for the employees so that they can also see the performance of our organization. But that is not a feature in Domo, although it's something that Zoho provided."
"The pricing of Domo is too high. Six months ago, Domo increased their prices. We suffered because we could not maintain the old data in the old data set in Domo."
"The tool is rather pricey for what you get, especially if you use lots of API-based data sources (since in general you have to go through their consulting arm to set up new sources or arrange for new queries to existing after initial set up at ~$225 per hour)."
"If Domo had a Copilot feature, you could interact with the graphs and talk to the graphs and tables."
"Sometimes the tool tends to be a little laggy, but it depends on what kind of volume of data that we are working in."
"I would like to see more flexibility in their pricing structure."
"The utilization part: We cannot play much with the UX/UI. While they have APIs, they kept on failing if the data volume was too large."
"The part that we liked about Excel is that it had a better interface in terms of just graphical illustration of our results. So, if we wanted to look at our financial trends and put it into some type of graphical interface for people to look at, we still have to leverage Excel for that. The dashboards aren't as usable as maybe some of the other solutions, such as Tableau or other BI tools."
"Some of the behind the scenes processing for the simulation engines has a learning curve to use in that there are certain changes that need to happen for the reporting to be "Live"."
"The part that we liked about Excel is that it had a better interface in terms of just graphical illustration of our results."
 

Pricing and Cost Advice

"No matter if you're a developer or an end-user, the licensing cost is around $12 per user per month."
"For about 100 users our cost is $95,800."
"The pricing differs from customer to customer, depending on the package."
"Domo is slightly costly but it's much cheaper than some."
"I think it is reasonable."
"Domo has more than one licensing model. You can choose between the yearly subscription and the per-user licensing model. The tool is flexible in terms of licensing. As for the cost, Domo is an end-to-end BI tool so its pricing is a little higher than other players in the market, for example, non end-to-end BI tools such as OBIEE and Tableau specific only for business intelligence and presenting data to the end users, unlike Domo which handles everything. You want to get Domo as an integration tool, an ETL tool, etc. As the tool is end-to-end, its cost is always going to be a little higher than other BI tools, but it's worth paying because you won't have to spend extra for other activities. After all, Domo can do those activities."
"I believe that the investment in Domo was worthwhile because it allowed for the organization to jump in quickly, with little training. There are different plans available based on the requirements."
"I'm not sure about pricing, but I believe Domo is quite costly. Prior to joining this organization, I had a Domo license with my former employer and I think that license was around $500 to $600 annually. That was for a single license. I think it varies, depending on the organization that is acquiring Domo."
"Right now, everything is on a three-year term contract, and that is our main cost."
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Top Industries

By visitors reading reviews
Manufacturing Company
10%
Financial Services Firm
8%
Outsourcing Company
7%
Comms Service Provider
7%
Construction Company
12%
Computer Software Company
12%
Financial Services Firm
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise13
Large Enterprise20
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Domo?
My experience with pricing, setup cost, and licensing is that there was very little.
What needs improvement with Domo?
I'm not sure how Domo can be improved overall, as it's a really good experience.
What is your primary use case for Domo?
My main use case for Domo involves building different tables and different cards so I can look at different data points. A quick specific example of a table I have built or a data point I often loo...
Ask a question
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Comparisons

 

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Sample Customers

Capco, SABMiller, Stance, eBay, Sage North America, Goodwill Industries of Central Indiana, Telus, The Cliffs, OGIO International Inc., and many more!
Tandem Diabetes Care, Reed Exhibitions, SkyGolf, Zep Inc., Thule, Stylesight, Schumacher Group, Parsons Electric, Nextag, Groupon
Find out what your peers are saying about Domo vs. Planful and other solutions. Updated: September 2026.
917,433 professionals have used our research since 2012.