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GoodData vs MicroStrategy comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jun 29, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

GoodData
Ranking in Embedded BI
14th
Average Rating
7.0
Reviews Sentiment
8.1
Number of Reviews
2
Ranking in other categories
Data Visualization (23rd)
MicroStrategy
Ranking in Embedded BI
5th
Average Rating
8.2
Reviews Sentiment
6.2
Number of Reviews
164
Ranking in other categories
BI (Business Intelligence) Tools (14th)
 

Mindshare comparison

As of October 2026, in the Embedded BI category, the mindshare of GoodData is 2.7%, up from 1.3% compared to the previous year. The mindshare of MicroStrategy is 5.2%, down from 10.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI Mindshare Distribution
ProductMindshare (%)
MicroStrategy5.2%
GoodData2.7%
Other92.1%
Embedded BI
 

Featured Reviews

it_user241098 - PeerSpot reviewer
Engagement Manager at a tech services company with 501-1,000 employees
​Setup is straightforward from a business user standpoint but MAQL needs to be easier.
Cloud connect Report generator MAQL needs to be easier Better row-level security for end-users I've used it for nine months, mainly for implementation and delivery to customers. No issues encountered. No issues encountered. When the source is big and/or the source is Netsuite there are…
Prabu Thanikchalam - PeerSpot reviewer
Principal Architect & Software Engineering Department Manager at a tech vendor with 10,001+ employees
Reporting has improved with strong administration tools but performance and memory still need work
Compared to the new tools, MicroStrategy is still on the old mechanism, the attributes and metric creations that are still a bit vague compared to other tools. They can actually improve on the go, having derived metrics or derived attributes in MicroStrategy. If they have something like that for the attributes as well, it will be good. A pain point is MicroStrategy memory fluctuations that we couldn't actually read that much. If they can improve that performance, that would be great. MicroStrategy struggles a bit with large data volumes, but they are coming up with new ideas. They have moved to Intelligent Cubes, which can actually handle better data handling. They are coming up with good measures to handle big data.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It's a good product for your end to end BI needs when its all on the cloud."
"The hyperintelligence is the most valuable feature."
"It definitely impacts people, who are excited to use it."
"It was easy to install and implement a report with it."
"I have never had any problems with the stability."
"​Scalability is the best thing. You can really scale."
"The platform can be easily monitored. You have quite a good overview of tasks which are being run."
"In the past, when we had so many legacy systems, with Cognos and others, it was took multiple steps to get what we wanted. Now, it's a seamless integration. We can connect directly, in the form of In-Memory Cubes or live-publish cubes, to the data warehouse, and blend in the data with big data. Not only relational databases, but we can also integrate other third-party files, and create a single-source software."
"The best thing I saw was the excellent mobile integration."
 

Cons

"When the source is big and/or the source is Netsuite there are issues."
"Every software with a flawed design has issues. MicroStrategy is not an exception."
"Data writeback, and on-the-fly predictive analysis results from R and Python could be improved."
"It is performing well, but sometimes we have complex requirements and the performance decreases, and then we have to find another way to make it perform again. That is what you encounter when use the project, but that's inevitable because if we would have used another product, we would've had the same thing."
"There are limited features available for the overall enterprise performance management and analysis."
"Our data warehouse is sort of static; negative load and that is it. It is not as real-time as we would like. We are working on building that out first to create more real-time, at which point we will work on some potential integrations with other applications, but I don't think we are there yet."
"With Cube partition (v10.1 and above) scalability has not been an issue, but the Cube publish time, and temporary space consumption while the Cube is being published, has almost doubled during implementation of Cube partition."
"Consolidate the functional offering to be more concise in the front-end for web reports, dashboards, and self-service."
"Its price should be lower. In terms of features, what we have is quite encompassing right now."
 

Pricing and Cost Advice

Information not available
"The licensing is a bit high per user."
"All BI software vendors' list prices are high. It's about a price that fits the customer's needs. And I think MicroStrategy has some flexibility in its pricing model where we can easily demonstrate a total cost of ownership comparison against any of the other players."
"The pricing is fair."
"The pricing for MicroStrategy is always on the higher side. They should seriously start thinking about their pricing and licensing strategy."
"They need to work on their license structure. They are not competitive against somebody like SAP BusinessObjects. We had a quote that was almost a third the price, coming from SAP BusinessObjects, and it's not a better platform. It's not cheaper. They do concurrent user licensing, while MicroStrategy does named user licensing, and that was literally the only difference. But it made a $500,000 difference. They've got to do something to make themselves more competitive. Maybe it's assessing your business users and what you really expect them to use, and maybe giving a reduced price on that. But they are already giving us a 60% discount and they were still a million or so above, over a three-year time period. That doesn't account for synergies as we get from on-site resources that are already available, but I thought that that was a big, big deficit for them."
"I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
"The price of MicroStrategy is reasonable."
"The price was good. We have had great support along the way."
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Comparison Review

it_user6330 - PeerSpot reviewer
Product Manager at a retailer with 10,001+ employees
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Construction Company
18%
Comms Service Provider
15%
Financial Services Firm
12%
Manufacturing Company
8%
Financial Services Firm
15%
Outsourcing Company
11%
Construction Company
10%
Marketing Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise102
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for MicroStrategy?
I would say on a scale of 1 to 10, I have only a four when it comes to pricing and setup cost because in my earlier companies, everything was done by another team. Here, we actually handle some of ...
What needs improvement with MicroStrategy?
Compared to the new tools, MicroStrategy is still on the old mechanism, the attributes and metric creations that are still a bit vague compared to other tools. They can actually improve on the go, ...
What is your primary use case for MicroStrategy?
MicroStrategy is basically a reporting tool, and I take care of the administration side, so I handle complete maintenance and administration of MicroStrategy servers across all environments. Day-to...
 

Overview

 

Sample Customers

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Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
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