Looker Studio vs QlikView comparison

Why PeerSpot?

Google and Qlik are both solutions in the Reporting category. Google is ranked #9 with an average rating of 7.8, while Qlik is ranked #13 with an average rating of 8.3. Google holds a 2.5% mindshare in RT, compared to Qlik’s 3.6% mindshare. Additionally, 83% of Google users are willing to recommend the solution, compared to 92% of Qlik users who would recommend it.

Looker Studio

Read 16 Looker Studio reviews

4,184 Views
2,720 Comparison Views

83% willing to recommend

QlikView

Read 163 QlikView reviews

11,555 Views
7,049 Comparison Views

92% willing to recommend

Looker Studio

QlikView

Comparison Buyer's Guide

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Executive SummaryUpdated on Jun 3, 2026

QlikView and Looker Studio compete in the data integration and visualization category. While QlikView offers a more powerful data management experience, Looker Studio benefits from seamless integration with Google services and ease of use.

Features: QlikView's strengths include its associative data model, powerful scripting language, and efficient ETL processes. It handles large volumes of data effectively, making it suitable for complex analysis. Looker Studio, as part of Google's ecosystem, offers easy integration with various Google services. It is praised for its clean visual design and ability to generate insightful reports quickly due to its user-friendly interface.

Room for Improvement: QlikView needs to enhance its visualization capabilities and simplify its scripting for non-technical users. There's also a need for natural language query capabilities and better integration with SaaS environments. Looker Studio requires improvements in data modeling features and real-time data integration. Users have pointed out the initial setup can be complex without templates and desire more pre-built integrations.

Ease of Deployment and Customer Service: QlikView operates primarily on-premises, offering flexible deployment but mixed customer service experiences, depending heavily on the local reseller. It has strong community support. Looker Studio offers a straightforward public cloud deployment option. While its customer support is mixed, users often rely on community forums and benefit from Google's vast network.

Pricing and ROI: QlikView is considered expensive, especially for smaller businesses, though it delivers significant ROI by saving time in data analysis and decision making. Looker Studio, being part of the Google Suite, is cost-effective with many free features, making it an attractive choice for organizations already using Google products. However, more advanced functionalities and integrations may require additional costs.

To learn more, read our detailed Looker Studio vs. QlikView Report (Updated: September 2026).

Buyer's Guide

Looker Studio vs. QlikView

September 2026

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Helped 917,433 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Looker Studio

Ranking in Reporting

9th

Average Rating

7.6

Reviews Sentiment

5.4

Number of Reviews

Ranking in other categories

No ranking in other categories

QlikView

Ranking in Reporting

13th

Average Rating

8.2

Reviews Sentiment

7.3

Number of Reviews

163

Ranking in other categories

Embedded BI (7th)

Mindshare comparison

As of October 2026, in the Reporting category, the mindshare of Looker Studio is 2.5%, down from 3.1% compared to the previous year. The mindshare of QlikView is 3.6%, down from 4.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Reporting Mindshare Distribution
Product	Mindshare (%)
Looker Studio	2.5%
QlikView	3.6%
Other	93.9%

Reporting

Featured Reviews

Heron Ziegel

Project Engineer at Quartz Consulting Group

Has supported quick dashboard creation and data sharing but lacks tools for managing multiple reports efficiently

We integrated Looker Studio with other platforms in our data ecosystem; we tried integrating with Sheets, and that went okay, but it could have been better. It could have been better because it needed a very specific format to read the data, so we had to reformat the sheet file. Looker Studio was mostly just helpful in that it provided live updating charts for tracking performance indicators in the organization. Integrating with a database was very difficult because there wasn't a lot of feedback for what was going wrong with the connection. I don't remember if we reached out to support. I didn't personally reach out, but my boss may have. I didn't reach out to support, so I do not have experience with it to rate it. We worked with the free version of Looker Studio initially, and we upgraded at some point to the pro version; I don't remember if we actually paid for it or if it was just a free trial. The pricing was reasonable. I remember doing a price comparison, and it was pretty reasonable, but it did have fewer features than a lot of other software, which was okay for a comparable price but a little cheaper.

Read full review

Srdjan Grbic

Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees

Daily invoice analytics has become streamlined and complex data modeling is now simplified

We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although they are available. QlikView is very flexible, but we are currently using only tabular presentation of data because that is what we need. Presenting a large volume of data in QlikView with graphics can be overwhelming for the majority of people who want to see a lot of information in one picture. It would be beneficial to have AI or ML features in QlikView. However, I think they will decommission QlikView, and AI features are already available in Qlik Sense, so you would need to migrate to that platform.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I am impressed with the tool's scheduling mechanism, refresh mechanism, and different types of charts."

"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."

"This is a great tool if your organization leverages other sets of Google tools and needs some quick ideas that are a prettier and more interactive than Google Analytics."

"Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing."

"What I appreciate about Looker Studio is mostly the clean visuals, which is good, as I prefer a dashboard with a clean aesthetic rather than feeling sort of an old Windows type of dashboard."

"The solution is free so that is a good feature."

"I find it favorable regarding speed of development, ease of building, and flexibility."

"I would rate this solution eight or nine out of ten."

More Looker Studio pros

"Easy to analyze data by click-through."

"This solution has simplified getting to and understanding our data, no matter where it is housed."

"The platform's most valuable feature is its associative data model. It allows me to discover hidden data and gain insights that are not immediately visible."

"It gives intuitive data insights to improve and optimize our global supply chain (help drive and build strategy to improve on-time delivery, reduce quality and damage returns, etc.), with a few simple clicks to drill down to the details (down to the SKU level and call centre conversation details with customers)."

"Now reports are available in short time in a single source."

"Strong visual capabilities, drill down function and data browsing."

"Ease of use, visualization, intuitive, the Qlik method of ETL, Qlik Sense."

"It's pretty easy to deploy."

More QlikView pros

Cons

"It's not yet a replacement for a complete BI tool."

"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."

"Stability and scalability an be improved for a full ten."

"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."

"There is a significant degree of sophistication required to compete with Tableau or Cognos."

"From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization options of Looker Studio."

"Panels are not as easy to use as other data extraction UIs."

"The tool should come up with data modeling layer features that are present in other products like Power BI."

More Looker Studio cons

"We wanted to upgrade to version 12 but had two models that were not reloading as expected and had to revert."

"Deployment with a big data cloud is a challenge so far."

"The look and feel of the charts and graphs can greatly be improved."

"The performance of the Qlikview website is poor as it takes three minutes to open a page."

"There could be a feature to analyze the sales and accounting data of the client."

"QlikView's ability to embed custom visualisation is not a great experience."

"I would like to see more ‘drag and drop’ functionality as, in my opinion, there is still too much coding required to join tables correctly."

"QlikView should have a connector or a specific product to allow people outside of the company or that don’t have a license to read/use the application (a kind of reader license)."

More QlikView cons

Pricing and Cost Advice

"The tool is free."

"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."

"The solution is free but the Google Looker is expensive."

"The cost is quite affordable based on feature analysis."

"The product is available for free."

"I rate QlikView's pricing a five out of ten."

"I rate the product's pricing a three out of ten."

"QlikView is more expensive than one of its competitors."

"My firm got the product at a cheap price, but in general, I believe that the product is a bit costly."

"The platform's pricing is considered quite expensive, particularly given the dollar-based pricing."

"It has an annual license. It is expensive as compared to other competitive tools that do more for less. In South African rands, we pay about 100,000 to 200,000 a year."

"Pricing is a bit too high and I think licenses should be unlimited."

"Its licensing costs are moderate, but it can get expensive due to the numerous add-ons available like those for printing."

More QlikView pricing and cost advice

See which vendors are best for you

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Comparison Review

it_user79932

Senior Manager - BI Head with 5,001-10,000 employees

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Financial Services Firm

11%

Manufacturing Company

10%

Comms Service Provider

Computer Software Company

Financial Services Firm

13%

Construction Company

11%

Outsourcing Company

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	3
Large Enterprise	6

By reviewers
Company Size	Count
Small Business	73
Midsize Enterprise	36
Large Enterprise	76

Questions from the Community

What needs improvement with Google Data Studio?

I would appreciate improvements in the data modeling features, as it's not straightforward, and it's not what people in analytics are used to. Specifically, most people using this visualization too...

See all answers

What is your primary use case for Google Data Studio?

I used Looker Studio mainly for reporting, where I created multiple dashboards on it. I wouldn't say I made the most of the usage of the connections because all the connections were based on flat f...

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What advice do you have for others considering Google Data Studio?

I confirm that we have a call regarding my experience with Zoho. Looker Studio is a good visualization tool, but I wouldn't say there's a specific feature that stands out in terms of tracking metri...

See all answers

What is your experience regarding pricing and costs for QlikView?

I would rate the pricing for QlikView as not cheap, but it is reasonable.

See all answers

What needs improvement with QlikView?

See all answers

What is your primary use case for QlikView?

The primary use case involves analyzing data on a daily invoice level with QlikView. Building metrics using simple language, similar to what you have in Excel, is what I have found most valuable in...

See all answers

Comparisons

Microsoft Power BI vs Looker Studio

Compared 12% of the time

Tableau Enterprise vs Looker Studio

Compared 9% of the time

Amazon QuickSight vs Looker Studio

Compared 8% of the time

RStudio Connect vs Looker Studio

Compared 7% of the time

Oracle OBIEE vs Looker Studio

Compared 3% of the time

More Looker Studio Competitors

Tableau Enterprise vs QlikView

Compared 13% of the time

Microsoft Power BI vs QlikView

Compared 12% of the time

Oracle OBIEE vs QlikView

Compared 4% of the time

Amazon QuickSight vs QlikView

Compared 3% of the time

Yellowfin vs QlikView

Compared 2% of the time

More QlikView Competitors

Product Reports

Buyer's Guide

Looker Studio

October 2026

Download Looker Studio product report

Buyer's Guide

QlikView

October 2026

Download QlikView product report

Also Known As

Data Studio

No data available

Overview

Looker Studio offers seamless integration with Google products, supporting business visualization and collaboration through efficient data management and analytics, catering to teams aiming for quick analytics solutions.

Looker Studio combines diverse data source integration including SQL and MongoDB with powerful visualization and custom filter creation. Users find its visuals clean and its platform user-friendly, enhanced by collaboration features and pricing. It aids decision-making and is popular for tracking metrics and analyzing sales funnels. Despite its strengths, users seek faster report loading, simpler data modeling, and better interface usability. Advertising system limitations, delayed data reflections, and integration challenges affect performance. Security and stability improvements alongside a richer data modeling layer are desirable, with pricing impacting large organizations.

What are the most important features of Looker Studio?

Google Integration: Easily integrates with Google products for efficient workflow.
Diverse Data Sources: Connects to databases like SQL and MongoDB.
Custom Filters: Offers flexible filter options for tailored analyses.
Data Visualization: Enables powerful, clear visual data representation.
Collaboration: Supports team collaboration for shared insights.

What benefits should users look for in reviews?

Ease of Use: Accessibility and user-friendly operation for teams.
Decision-Making Support: Facilitates informed business decisions.
Flexibility: Adapts to different business analytics needs.
Cost-Effectiveness: Competitive pricing for budget-conscious teams.

Looker Studio supports business visualization for different industries, creating dashboards and reports for sales and marketing analysis. It's used to track metrics and sales funnels from sources like Google Sheets and BigQuery. Many companies integrate Looker Studio within web apps, providing data insights tailored to sectors such as e-commerce, finance, and more.

Google

QlikView enhances data analysis with its associative data model and rapid in-memory processing, providing dynamic dashboards and robust visualization, while efficient data integration allows connections to multiple sources.

QlikView offers powerful analytics and insight generation capabilities through its integration with Salesforce, enabling real-time sales data access. Its customizable dashboards are complemented by scripting for complex calculations and QVDs for performance optimization. Designed to be user-friendly, it supports ETL processes and diverse data browsing, allowing users to interact with data intuitively. However, there is room for improving licensing complexities, scalability, and self-service functionality. Additional enhancements are desired in visualization, integration with Qlik Sense, and predictive analytics support.

What are QlikView's key features?

Data Integration: Connects seamlessly with multiple data sources for diverse data access.
Associative Data Model: Enhances data discovery and analysis.
In-memory Technology: Offers rapid data processing for efficient analysis.
Customization Options: Allows personalized dashboards and visualizations.
Salesforce Integration: Provides real-time access to sales data.
Scripting Capabilities: Facilitates complex calculations and analytics.
QVD Performance: Optimizes data loading and processing speeds.

What benefits should you look for in QlikView reviews?

Enhanced Data Access: Seamless integration allows widespread data connectivity.
Rapid Insights: In-memory technology speeds up analysis.
Flexible Customization: Tools enable tailored visualizations.
User-friendly Interaction: Non-technical users can navigate data easily.

QlikView finds use in building business intelligence dashboards across sectors, integrating with Salesforce for analytics, supporting financial planning, and tracking sales. Its intuitive interface aids manufacturing companies in KPI monitoring and informs commercial decisions. The tool enhances reporting, ETL processes, and diverse data source integration, facilitating offline data access.

Qlik

Sample Customers

Genesys, Shueisha

Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.

Buyer's Guide

Looker Studio vs. QlikView

September 2026

Free Report: Looker Studio vs. QlikView

Find out what your peers are saying about Looker Studio vs. QlikView and other solutions. Updated: September 2026.

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