Microsoft Power BI vs Tungsten Insight comparison

Why PeerSpot?

Microsoft and Tungsten Automation are both solutions in the BI (Business Intelligence) Tools category. Microsoft is ranked #1 with an average rating of 8.4, while Tungsten Automation is ranked #40. Microsoft holds a 7.6% mindshare in BIT, compared to Tungsten Automation’s 0.6% mindshare. Additionally, 93% of Microsoft users are willing to recommend the solution, compared to 75% of Tungsten Automation users who would recommend it.

Microsoft Power BI

Read 332 Microsoft Power BI reviews

41,252 Views
27,639 Comparison Views

93% willing to recommend

Tungsten Insight

Read 3 Tungsten Insight reviews

2,138 Views
1,561 Comparison Views

75% willing to recommend

Microsoft Power BI

Tungsten Insight

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Microsoft Power BI and Tungsten Insight compete in the business intelligence sector. Microsoft Power BI is favored for its affordability and comprehensive support, while Tungsten Insight is appreciated for its robust features justifying its premium pricing.

Features: Microsoft Power BI provides extensive data visualization tools, seamless integration with Microsoft products, and sophisticated analysis capabilities. Tungsten Insight offers exceptional real-time analytics, superior customization options, and flexibility for intricate and adaptable insights.

Ease of Deployment and Customer Service: Microsoft Power BI is known for a simple deployment process and comprehensive customer service, ensuring a smooth user experience. Tungsten Insight requires a more complex setup due to tailored configurations but offers excellent specialized support accommodating this complexity.

Pricing and ROI: Microsoft Power BI has a lower initial setup cost, which can lead to a faster ROI with its budget-friendly approach. In contrast, Tungsten Insight requires a higher initial investment but promises substantial long-term returns with advanced analytics capabilities.

To learn more, read our detailed Microsoft Power BI vs. Tungsten Insight Report (Updated: September 2026).

Buyer's Guide

Microsoft Power BI vs. Tungsten Insight

September 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Power BI

Ranking in BI (Business Intelligence) Tools

1st

Average Rating

8.0

Reviews Sentiment

6.6

Number of Reviews

332

Ranking in other categories

Reporting (1st)

Tungsten Insight

Ranking in BI (Business Intelligence) Tools

40th

Average Rating

7.6

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Process Mining (12th)

Mindshare comparison

As of October 2026, in the BI (Business Intelligence) Tools category, the mindshare of Microsoft Power BI is 7.6%, down from 14.1% compared to the previous year. The mindshare of Tungsten Insight is 0.6%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Mindshare Distribution
Product	Mindshare (%)
Microsoft Power BI	7.6%
Tungsten Insight	0.6%
Other	91.8%

BI (Business Intelligence) Tools

Featured Reviews

Hemanthreddy Vakiti

Data Engineer at a tech vendor with 10,001+ employees

Interactive dashboards have transformed restaurant data into faster daily business decisions

Microsoft Power BI has many features and there is not a lot to improve. However, the licensing can be confusing. When deciding between Pro and Premium, I find it difficult to distinguish what features are offered by Pro and what features are offered by Premium, including the particular differences to choose between both licensing models. Additionally, some features such as DAX, which I mentioned previously, involve DAX calculations and complex data modeling, which are somewhat advanced and not easily understandable. Prior knowledge is required or you need to go through the documentation. If the documentation is made comprehensive so that anyone with no knowledge on DAX can easily use it by going through the documentation, it would be really helpful. Additionally, if the integration with non-Microsoft tools is improved and performance is optimized, then Microsoft Power BI can become a top-ranked visualization tool. The user experience with Microsoft Power BI is quite good. The intuitive user interface makes it easy for both technical and non-technical users to create reports. However, only the advanced features are somewhat complex, and if the documentation is improved, it can be easily accessible.

Read full review

reviewer2005506

Major Account Manager at a computer software company with 51-200 employees

Great reporting and customizations with good reliability

A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The primary use cases for Microsoft BI are typical for business intelligence, including operational monitoring and KPI tracking."

"Two valuable most features are the ability to create columns and create measures."

"It is good for us for onboarding the data. We can connect to multiple data sources, do transformations to make the data usable, and then model it within the transformation. Someone who has come from a Microsoft Excel environment will easily be able to use this solution. Power query and report modeling are easy to understand in this solution. Their technical support is very good. They are extremely responsive, helpful, and hands-on."

"Microsoft BI is easy to use and to design. I found Microsoft BI a lot easier than Tableau."

"Many of my customers already use Microsoft products like Office 365, so I often propose Microsoft Power BI because it integrates well with all the standard Microsoft business tools. And it's the quickest tool to implement and start using daily."

"There is also a chart store where we can download charts, which is extremely useful."

"Before Microsoft Power BI, we used Qlik and Cognos. When comparing these solutions, Microsoft Power BI is significantly better."

"The data manipulation and data cleaning tasks are handled in the backend by Power Query in Microsoft Power BI."

More Microsoft Power BI pros

"The designer and workspace tools in Kofax Insight are good, providing the ability to design applications directly and read various types of PDF images, handwritten files and cheques, transferring the data from these images into the database and making it accessible on mobile and computer devices."

"The initial setup is straightforward."

"Based on my experience, it's been a very, very good product, a very powerful insight analytics or business KPI-type tool that provides a very good data-based review of intelligent document processing and allows clients to develop their own reliable, customized reports."

"You can easily customize reporting to pull the fields that interest you."

"It provides the ability to design applications directly."

"The solution is easy to manage, very easy to scan and archive documents, and after digitizing it is very easy to reach archived documents."

Cons

"We face multiple issues, and the connection drops off multiple times while integrating Microsoft Power BI with OAC and pulling in the data."

"It is kept very current, and there is an update literally every month. However, the interface changes quite randomly with no documentation, which is difficult at the domain and architectural level where you're planning things and engaging the business. Things change frequently, and you wonder where has the button for the new report gone. They should provide better documentation on interface changes. It should be better optimized. It is supposed to be a data integration tool, but it is doing relatively simple queries. It has its limitations. For example, you can only pull a number of columns. So, there is room for optimization on its ability to integrate multiple data sources. The desktop tool is very memory-intensive, and again, this is not documented clearly. It requires a heavy CPU and memory use, and it causes your operating systems to become unstable. I would like to see the ability to create datasets within Power BI. Microsoft is promoting Azure as a cloud solution, but it is dependent upon a desktop component, which seems a little bit deceptive. Data set is the basic element that you report from, but it has to be created on the desktop and then published to the cloud. So, you're in the cloud, and you create a data structure or the data flow, but you can't report from that. You have to leave the cloud, go to your desktop, create the data set on your desktop, and publish it to the cloud. You go back to the cloud and create your report by using that published data set, which is very non-intuitive. If you go to the Microsoft Power BI community, this is a common complaint across the entire community."

"I believe there is room for improvement in terms of authentication and certain functionalities in Power BI. For instance, adjusting the width of columns is not easily done, as there is only an option to enable or disable automatic adjustment. This can be a significant drawback for clients who desire more flexibility."

"The product could have better analytics capabilities."

"I would like to be able to use SQL properly within the reports and allow multiple people to work on the same report at the same time. If one person is working on it, then it causes issues for anyone else wanting to make reports."

"From an improvement perspective, I think if the Power BI developers of that platform would really focus on being more detailed and specific on the error messages, it would help a lot of developers troubleshoot and maintain the report ECT or the dashboard ECT."

"In an upcoming release, the solution could be simplified and have a more complete product package rather than a suite of products that we have to put together."

"The biggest thing with Microsoft right now is better support. There should be more timely support. We can do 90% of it ourselves by the same token. When we're into the 10%, we do not get timely support via Microsoft's support team."

More Microsoft Power BI cons

"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."

"It would be ideal if there were some standard forms that could be customized."

"The solution is not cheap. It is a bit pricey, and therefore more suited towards larger companies."

"The reporting and internal integration systems could be improved by making them more user-friendly."

"The initial setup is complex and would be difficult to carry out without any training."

Pricing and Cost Advice

"I would rate the pricing an eight out of ten, with one being cheap and ten being expensive."

"Compared to what's available on the market, I think we pay a fair price."

"I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."

"This product offers good value for the money."

"The pricing is reasonable."

"It depends upon the tier of your Office 365 subscription. On E5, which is a Microsoft Azure subscription, you get it for free. If you are on a lower tier, you can subscribe for $10 a month per user, which is really cheap."

"The solution's costs are quite reasonable given the range of features provided."

"They are charging us by users in storage, and there is a license fee. My financial people handle all that. The client has already worked out a contract with Microsoft, and basically, we're getting government prices."

More Microsoft Power BI pricing and cost advice

Information not available

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Comparison Review

it_user79932

Senior Manager - BI Head with 5,001-10,000 employees

Feb 4, 2015

Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho

1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…

Read full review

Top Industries

By visitors reading reviews

Financial Services Firm

13%

Manufacturing Company

Construction Company

Outsourcing Company

Construction Company

17%

Comms Service Provider

13%

Outsourcing Company

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	137
Midsize Enterprise	59
Large Enterprise	171

No data available

Questions from the Community

Seeking lightweight open source BI software

There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I would recommend as follows: 1) If you have legacies of SAP, Oracle - look for SAP...

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Is Power BI a complete platform or only a visualization tool?

Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize information, control users accessing information, the configuration of governance po...

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How does Oracle OBIEE compare with Microsoft BI?

Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are fully customizable and very user-friendly. This solution is very stable. Oracle ...

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Comparisons

Amazon QuickSight vs Microsoft Power BI

Compared 14% of the time

Tableau Enterprise vs Microsoft Power BI

Compared 9% of the time

Domo vs Microsoft Power BI

Compared 4% of the time

IBM Cognos vs Microsoft Power BI

Compared 3% of the time

QlikView vs Microsoft Power BI

Compared 2% of the time

More Microsoft Power BI Competitors

Tableau Enterprise vs Tungsten Insight

Compared 10% of the time

UiPath Process Mining vs Tungsten Insight

Compared 7% of the time

Celonis vs Tungsten Insight

Compared 7% of the time

Process Mining Group ProM vs Tungsten Insight

Compared 6% of the time

Software AG ARIS Process Mining vs Tungsten Insight

Compared 5% of the time

More Tungsten Insight Competitors

Product Reports

Buyer's Guide

Microsoft Power BI

October 2026

Download Microsoft Power BI product report

Buyer's Guide

BI (Business Intelligence) Tools

October 2026

Download Tungsten Insight product report

Also Known As

SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI

Kofax Insight

Overview

Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

Microsoft

Tungsten Insight is a comprehensive data analytics platform designed to provide actionable insights to businesses. It helps organizations make data-driven decisions by analyzing complex datasets.

Designed for businesses that require precise data analytics, Tungsten Insight helps streamline decision-making through its robust analytical capabilities. By offering deep insights into business operations, it can identify trends, optimize processes, and enhance productivity. The platform is known for its flexibility and ability to adapt to different business environments.

What are the key features of Tungsten Insight?

Data Visualization: Offers comprehensive tools to create interactive dashboards that enhance visual data analysis.
Real-Time Analytics: Provides instant data processing for quick decision-making.
Customizable Reports: Enables tailored reporting to meet specific business needs.
Machine Learning Integration: Supports advanced predictive analytics through ML capabilities.

What benefits should users look for in reviews?

Increased Efficiency: Noticeable improvements in operational workflows.
Enhanced Decision Making: Better strategies through data-driven insights.
Cost Savings: Reduction in overhead costs through optimized resource allocation.
Scalability: Adaptable to growing business demands.

Tungsten Insight finds applications across industries such as finance, healthcare, and retail, where data precision is crucial. For instance, in healthcare, it analyzes patient data to enhance treatment outcomes, while in retail, it monitors customer trends to optimize inventory and sales strategies.

Tungsten Automation

Sample Customers

Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox

Infosys,HMI, krungsri, Cegeka

Buyer's Guide

Microsoft Power BI vs. Tungsten Insight

September 2026

Free Report: Microsoft Power BI vs. Tungsten Insight

Find out what your peers are saying about Microsoft Power BI vs. Tungsten Insight and other solutions. Updated: September 2026.

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