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ThoughtSpot vs Toucan Toco comparison

Why PeerSpot?
 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

ThoughtSpot
Ranking in BI (Business Intelligence) Tools
7th
Ranking in Data Visualization
7th
Ranking in Embedded BI
2nd
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
21
Ranking in other categories
No ranking in other categories
Toucan Toco
Ranking in BI (Business Intelligence) Tools
26th
Ranking in Data Visualization
18th
Ranking in Embedded BI
11th
Average Rating
9.0
Reviews Sentiment
7.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the BI (Business Intelligence) Tools category, the mindshare of ThoughtSpot is 1.7%, up from 1.5% compared to the previous year. The mindshare of Toucan Toco is 0.7%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
ThoughtSpot1.7%
Toucan Toco0.7%
Other97.6%
BI (Business Intelligence) Tools
 

Featured Reviews

Purity Wairimu - PeerSpot reviewer
Financial Analyst at Nestlé
Self-service analytics has empowered teams and now drives faster data-driven decisions
I have an experience of four years using ThoughtSpot. ThoughtSpot is very easy to use. Even non-technical users find it very easy to use and user-friendly. Some of the best features ThoughtSpot offers are innovation, ease of use, and data analytics. Reporting development is also pretty easy, making complex formulas slightly easier. Additionally, dashboarding for non-technical people, easy search of data, ease of getting insights, AI-driven analytics, and the ability to easily build charts are highlights. ThoughtSpot also offers data connection with live data sources. ThoughtSpot's scalability is impressive; it can handle large data easily, and performance has been powerful and reliable. The AI-driven analytics capabilities in ThoughtSpot help to predict future outcomes and are very helpful in tracking data, and performance is great.
Jeffrey Richter - PeerSpot reviewer
VP of IT at Claridge Products
Real-time executive visibility has replaced spreadsheets and drives daily sales decisions
Toucan Toco offers excellent features, including the quick ability to create Stories and KPIs based on the data that we're storing in our data warehouse. We leverage the functionality within Toucan Toco to quickly build out a code-free environment, providing a code-free way of sharing both graphs and KPIs to track and deliver visibility to key data elements. Toucan Toco has positively impacted our organization because we previously were using Excel spreadsheets to share data out to the team, and now we're using Toucan Toco to share information in real time. This shift to real-time sharing has brought clarity to consistent metrics and real-time visibility to activity.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"ThoughtSpot takes the modifying of existing reports out of our hands."
"I would say the return on investment is good. Whatever we invested, we got results. We have been finding it easy to use and onboard new use cases."
"ThoughtSpot excels in being self-service oriented, allowing users who aren't developers to easily create their own reports and visualizations, making it very intuitive."
"The self-service analytics capabilities are unrivaled, making it a top-notch solution."
"The scalability is good."
"The most valuable feature is probably the core functionality itself, which is the ability to search and drill down into any data right out of the box."
"The tool is user-friendly for the end users."
"The initial setup was very straightforward."
"Toucan Toco has positively impacted our organization because we previously were using Excel spreadsheets to share data out to the team, and now we're using Toucan Toco to share information in real time."
 

Cons

"If I want to order columns, this feature is not there."
"I encountered limitations mainly around UI and dashboard configuration."
"Although it's a very nice feature to have, I don't think that is something which can survive alone."
"The dashboards could give you more ability to fine tune the appearance. You get a great deal more control over how something looks in Power BI than you do in ThoughtSpot."
"A customized visualization is lacking in this product."
"ThoughtSpot is a fairly new product, so some usability aspects aren't as mature as we'd like them to be. One example is their organizational methodology, like how objects are organized in their dashboards inside the product. They're all on a flat list, which works if you've got five or 10 dashboards. However, it's insufficient when you're a large enterprise with multiple groups looking at the same dashboards. It isn't organized well."
"I would like to see more flexibility in adding the pins. Currently, we have four different sizes in which I can add pins, but I would like to be able to resize my pins."
"The most difficult thing I found is that it only deals with the files and does not have direct connectivity to databases."
"I chose nine because Stories can cascade on top of each other and be a bit complicated when they create multiple data sets underneath the Stories to manage."
 

Pricing and Cost Advice

"I give the pricing a six out of ten."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
12%
Manufacturing Company
9%
Outsourcing Company
8%
Comms Service Provider
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise19
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for ThoughtSpot?
My experience with pricing, setup cost, and licensing is that I was not part of the pricing discussions. One thing I can provide is that they are being very flexible with the limits, and they also ...
What needs improvement with ThoughtSpot?
ThoughtSpot could be improved in that the only part where ThoughtSpot is lacking compared to the more traditional players such as Tableau and Power BI is regarding the options with the visualizatio...
What is your primary use case for ThoughtSpot?
My main use case for ThoughtSpot is to provide self-service analytics capabilities for our company and the business stakeholders. As the manager of the data analytics team, we are managing ThoughtS...
What is your experience regarding pricing and costs for Toucan Toco?
My experience with pricing, setup cost, and licensing was a very clean and quick process through negotiation, and it was a very fair and competitive process.
What needs improvement with Toucan Toco?
Toucan Toco can be improved with the addition of the AI functionality that they are working on, which will be a great value add once it's available. I chose nine because Stories can cascade on top ...
What is your primary use case for Toucan Toco?
Our main use case for Toucan Toco is to share business analytics across the executive staff. A quick, specific example of how my team uses it to share analytics with the executive staff is that we ...
 

Comparisons

 

Overview

 

Sample Customers

Primary Capital Mortgage, Sterling Backcheck, RichRelevance, Rambus, Batteries Plus Bulbs
Heineken, GE, PnG, Sodexo, Banque postale, Groupe PSA, JCDecaux, Marques Avenue, Nexity
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