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Adobe Experience Manager vs Chatter comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 23, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Adobe Experience Manager
Ranking in Enterprise Social Software
4th
Average Rating
8.2
Reviews Sentiment
6.3
Number of Reviews
31
Ranking in other categories
Enterprise Content Management (3rd), Web Content Management (1st), Digital Experience Platforms (DXP) (1st)
Chatter
Ranking in Enterprise Social Software
14th
Average Rating
7.0
Reviews Sentiment
7.9
Number of Reviews
12
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Enterprise Social Software category, the mindshare of Adobe Experience Manager is 3.3%, up from 3.0% compared to the previous year. The mindshare of Chatter is 2.5%, down from 4.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Enterprise Social Software Mindshare Distribution
ProductMindshare (%)
Adobe Experience Manager3.3%
Chatter2.5%
Other94.2%
Enterprise Social Software
 

Featured Reviews

Hilax Chamberlain - PeerSpot reviewer
Digital Marketing Manager at Ford Motor Company
Centralized content management has unified our digital channels and delivers consistent experiences
Adobe Experience Manager offers enterprise-level digital assets management and very robust customization, brand value consistency, and omnichannel delivery. It saves development and maintenance time. The digital asset management and omnichannel delivery features have benefited my team by managing our digital assets, ensuring brand consistency, and enabling us to deliver customized content easily to our clients. Organizing and obtaining information from results is beneficial. Strengthening our online experience as a brand is valuable. Easy integration with other Adobe services improves productivity and provides a smooth experience. Adobe Experience Manager has positively impacted my organization by enabling component and page reuse, which reduces application size. It saves manual effort for maintaining all applications, improves traffic, and ensures consistency across all our applications. It provides better security, scalability, and makes our applications more robust.
it_user669357 - PeerSpot reviewer
Salesforce Senior Cloud Consultant at a tech services company with 11-50 employees
Contextualized collaboration on records allows you to have historical conversations that are accessible by other users.
Chatter is a great way to connect your users, especially if your team is working in multiple time zones or locations. If you're struggling with why to use collaboration tools at all, I'd suggest you watch this video. One the best examples that I've seen is a property team who were managing the entire process from leasing properties with branding to shop merges via Salesforce. All of their notifications were email-based and they were getting 100s per day. By moving these alerts to automated posts into particular groups, the users could not only access multiple updates by using digests instead of per alert, but also choose to control who (group members) and how often they get those alerts.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The best feature is the experience fragment; if you want to replicate content across multiple websites with 1,000 or 20,000 pages, this feature helps accomplish it in a fraction of seconds."
"The integration of customer behavior and website setup is impressive."
"I like the native applications such as Adobe Target, Adobe Analytics, and Adobe Experience Platform. Because of these, it's very easy to connect and obtain reports on how my website is doing, how many have visited it, how frequently, etc. The multiple publisher concept is one of the best parts of this solution."
"A certain client has definitely seen approximately fifteen to twenty percent improvement in their web engagement and conversions on the personalized pages, especially when those experiences were connected and retargeted with other engagement campaigns in MoEngage."
"If you want to use content in a mobile application and you want the content in some other application, you can simply expose it from the CMS to different clients or different systems. It's easy. On top of that, the technology underlying AEM is open-source and is very powerful like Apache Sling and JCR."
"I believe that the primary feature of the product is the ability and extent to which it allows authors to modify, build and operate their website, page components, etc. that otherwise would require a lot more of developer work."
"It is easy to learn. You don't need to be an advanced Java developer."
"Adobe Experience Manager is quite a powerful product that you can use to design files and export them."
"Salesforce being the number one cloud-based CRM product, I think one can recommend it in the first go."
"It helped us to strengthen our digital community all over the world with a dedicated group to share project information and best practices."
"It offers more than what you are looking for, for example, file sharing and "mentions"."
"It is now possible to share information instantly with all the company without sending emails, but also looking for a topic using the search function."
"The conversation function to engage different groups is the most valuable feature."
"Salesforce Chatter allows for contextualized collaboration on records that allows you to have historical conversations, which are easily accessible by other users."
"I love the streaming feed of information from the people that I'm following that encourages collaboration at a business level."
 

Cons

"The tech support from Adobe is slow to respond and takes a lot of time to fix product related bugs."
"The solution's pricing and stability could be improved."
"I love DAM, but still think there are improvement areas."
"The programming model could be improved, it's a monolithic solution and that's what we don't like."
"There is a feature missing where if content is created on the UAT environment and needs to be transferred or synced to the production environment, there is no direct way of doing the sync."
"With the default template design, it is difficult to manage the different resolutions of images."
"The idea was to make it easy for the marketing teams, but it requires engineers who are hard to find and expensive to employ."
"Adobe Experience Manager is not so simple to use, so others should have some experience with similar programs."
"Chatter invites should be possible from the UI on opportunity records."
"Live consumption of the communication needs to be improved so that it can offer more features similar to Twitter/Slack, such as a live rolling news feed, notification bells (to avoid email alerts), ability to share multiple files or actions in one post, etc."
"I would rate the technical support a 7/10 because Salesforce has its own way of looking at technical issues and sometimes takes its own time to implement or release changes as per their convenience."
"We would not select them again."
"The storage of documents was quite limited when we used the tool."
"I wish an organization could create a company-wide Chatter that automatically follows everyone else in the company so that widespread access was guaranteed."
 

Pricing and Cost Advice

"Users have to pay a yearly licensing fee to use the solution, which is highly-priced."
"It's really costly."
"It's a costly solution. I would rate the price at two out of five on a scale from one to five, where one is the most expensive and five is the most competitive."
"There's a free trial for one month for Adobe Experience Manager, which you can use for learning purposes, then, after the trial period, you'll need to purchase the license. Adobe offers a few plans for Adobe Experience Manager, but I'm unaware of how much my company is paying."
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Top Industries

By visitors reading reviews
Outsourcing Company
13%
Financial Services Firm
10%
Manufacturing Company
9%
Construction Company
7%
Construction Company
18%
Financial Services Firm
15%
Manufacturing Company
13%
Comms Service Provider
11%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise3
Large Enterprise23
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise1
 

Questions from the Community

What needs improvement with Adobe Experience Manager?
One common challenge that I have heard of is that Adobe Experience Manager can feel complex and resource-intensive during implementation, especially for organizations without strong technical or Ad...
What is your primary use case for Adobe Experience Manager?
I personally have not used Adobe Experience Manager, but I have observed a retail client that uses Adobe Experience Manager to manage their personalized website content, and while they use MoEngage...
What advice do you have for others considering Adobe Experience Manager?
Adobe Experience Manager should be evaluated as a long-term digital experience platform rather than just a CMS. It delivers the most value for organizations that need personalization, multi-channel...
Ask a question
Earn 20 points
 

Also Known As

Adobe Day CQ5, Ektron Social Marketing, Episerver Content Cloud, Adobe CQ5
No data available
 

Overview

 

Sample Customers

Metra
Coca Cola Enterprise, Blue Shield of California, Stanley Black & Decker, Wells Fargo Bank, Phillips, Toyota Motors, American Red Cross, Time Warner Cable, Virgin America,Canon, and Bayer Pharmaceuticals.
Find out what your peers are saying about Adobe Experience Manager vs. Chatter and other solutions. Updated: September 2026.
917,433 professionals have used our research since 2012.